Prof. Vanitha Swaminathan appointed the President of the AMA Academic Council
Prof. Vanitha Swaminathan , an XLRI Jamshedpur alumnus from the batch of 1990 Business Management
XLRI Jamshedpur congratulates Prof. Vanitha Swaminathan on becoming the President of the AMA Academic Council from July 1, 2018, to June 30, 2019. Prof. Vanitha Swaminathan , an XLRI Jamshedpur alumnus from the batch of 1990, is the Thomas Marshall Professor of Marketing in the Joseph M. Katz Graduate School of Business at the University of Pittsburgh. She holds a doctorate from the University of Georgia and joined the University of Pittsburgh as a faculty member in 2002. Her research interests lie in brand strategy and consumer-brand relationships
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